Brad Stephenson is the director of online communication for Carnegie Mellon University’s H. John Heinz III College in Pittsburgh, PA. Previously, he was the director of projects and marketing for the University’s Center for Arts Management and Technology, an applied research center dedicated to providing technology services and support for non-profit arts organizations. Brad has been assisting artists and arts organizations with their technology needs for more than seven years. Brad is a graduate of Carnegie Mellon’s Master of Arts Management program, for which he currently teaches technology planning.
His blended arts and tech background gives Brad a strong understanding of the unique technology needs of creative individuals and organizations.
"Brad is a rare individual -- a working artist and a technology developer. He naturally understood all of my web site goals and concerns as an artist. He created a very effective web site with a great design that is easy for me to update and at an affordable rate. My web site traffic has nearly tripled as a result." -Matthew Deleget Visual Artist |
Contact Brad today for...
Web Development
Brad builds websites using the Wordpress content management system (CMS) software. Wordpress is "open source," meaning the code is free and completely modifiable. A site built on the Wordpress platform is incredibly flexible, completely customizable and easy to update. Once the site is built, the user can simply log into an administrative interface to make changes without knowing any web programming at all!
In addition, the Wordpress development community offers a multitude of free plugins to extend the functionality of a website. This makes it easy to add a new feature, which saves development time -- and saves you money!
Examples of sites Brad has built using the Wordpress platform:
- MinusSpace.com - This site showcases the work of New York City reductive artists. The navigation is driven by categories, making the addition of content to pages incredibly quick and easy.
- MatthewDeleget.com - This site features the work of New York City artist Matthew Deleget. The site is based on the Eyebeam WP-Folio theme, which offers a clean look and a great gallery.
- CarolSalmanson.com - Carol Salmanson, a visual artist based in Brooklyn, needed a site that would showcase her work in an aesthetically pleasing layout but still provide an easy way for her to update the content.
Contact Brad today for more information about his web development services!
Consulting
In addition to website development, Brad also provides technology consulting for artists and arts organizations. This includes, but is not limited to:
Social Media - Brad can help you determine the right mix of social media tools (Facebook, Twitter, LinkedIn, etc.) to reach your audience effectively. He can also help you to integrate the tools into your website, making it easy for you to build a strong and engaged network.
Technology Planning - As resources in the creative industry are extremely limited, it's important to make the right decisions when purchasing new technology. Brad can help you determine how to make the most effective use of existing hardware and software, incorporate new technology in a smart way and plan for future technology growth.
Online Marketing - It isn't good enough to simply have a website. It's crucial to market your online presence effectively to attract and retain visitors. Brad can help determine the most appropriate marketing channels for your work and develop a strategy for connecting with your potential audience.
Contact Brad today for more information about his consulting services!